Redefining User Experience for a Leading Audio Equipment Brand
₹100
Revenue Growth
Built DTC presence and optimized marketplace selling to achieve ₹100 Cr in 6 years
+26%
Inventory Stockout Reduction
Data-driven dashboards enabled smarter forecasting
+35%
Repeat Purchase Rate Increase
Targeted post-purchase campaigns boosted repeat buying
+22%
Previous Year Growth
Achieved through combined marketing and e-commerce optimization
The Challenge
The audio equipment brand faced significant hurdles in establishing an online presence in India’s price-sensitive market. With no direct-to-consumer (DTC) presence and a fragmented approach to marketplaces, the brand struggled to compete against established local and global audio brands. Managing multiple brands, categories, and SKUs required differentiated positioning, while the expectation was to achieve rapid growth from zero online revenue.
Our Solution
We built a robust DTC store and unified the brand’s marketplace presence with a streamlined catalog and consistent pricing. Data-driven dashboards provided actionable insights into sales, ROAS, and inventory, enabling performance optimization. Multi-channel ad campaigns focused on brand awareness, sales events, and targeting high-intent buyers to drive conversions and engagement.
Strategy
Comprehensive analysis and strategic planning
Execution
Precise implementation across all channels
Optimization
Continuous testing and refinement
The Results
Our strategic approach delivered exceptional results across all key performance indicators, transforming audio manufacturer marketing performance and driving sustainable growth.
Immediate Impact
Results visible within the first 30-60 days
Sustained Growth
Consistent performance improvements over time
Long-term Success
Scalable systems for continued growth
Key Performance Improvements
See the dramatic improvements achieved through our strategic approach
Revenue in 6 years of marketing (in Cr)
₹0
₹100
Avg Monthly Inventory Management Issues
46
34
Repeat Purchase Rate
22%
29.7%
Previous Year Growth
12.5%
22%
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