Global SEO Growth for EdTech Brand
+29%
Site Health Improvement
Enhanced site performance and mobile experience
+26%
Page 1 Keyword Growth
Across UK, Canada, and US markets
+36%
Organic Impressions Growth
From 7.79M → 10.6M impressions
+50%
Long-tail Keyword Growth
Higher visibility across regions (UK, US, Canada)
The Challenge
A UK-based EdTech company with a global network across the UK, USA, Canada, Australia, and online faced major SEO challenges. Extremely competitive keywords, reduced visibility due to AI overviews and aggregators, duplicate content risks from multi-campus structure, content gaps on key pages, and UI/UX limitations hindered organic growth.
Our Solution
We implemented a holistic SEO and UX strategy to drive global visibility. The approach included content and structural optimization for high-intent keywords, technical SEO fixes, topical authority building through blogs, keyword clustering, gap analysis, improved internal linking, and UX recommendations for smoother, structured site performance.
Strategy
Comprehensive analysis and strategic planning
Execution
Precise implementation across all channels
Optimization
Continuous testing and refinement
The Results
Our strategic approach delivered exceptional results across all key performance indicators, transforming edtech marketing performance and driving sustainable growth.
Immediate Impact
Results visible within the first 30-60 days
Sustained Growth
Consistent performance improvements over time
Long-term Success
Scalable systems for continued growth
Key Performance Improvements
See the dramatic improvements achieved through our strategic approach
Site Health
67%
86%
Page 1 Keywords
100%
126%
Organic Impressions (in millions)
7.79%
10.6%
Clicks (in thousands)
99.6%
106.8%
School Page Rankings
20.3%
16%
Course Page Rankings
25.1%
20.4%
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